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Published in alternative rock ·

Portugal. The Man

Feel It Still

Portugal. The Man's Grammy-winning sleeper hit: a quick, swinging slice of psychedelic funk-pop that borrows its melody from Motown's Please Mr. Postman and rides one of the decade's most recognisable basslines.

Review

Genre and Mood

Portugal. The Man deliver an exhilarating two minutes and forty-three seconds with Feel It Still. Critics heard psychedelic pop, funk, alternative rock and soul in it, and Rolling Stone heard the frantic mod sweat of vintage Detroit soul. The result is a vibrant, upbeat song that makes it hard not to move.

Song Summary

Feel It Still merges a catchy, borrowed melody with a funky groove. It draws on the tune of the Marvelettes’ 1961 Motown hit Please Mr. Postman, written by Brian Holland, Robert Bateman, Freddie Gorman and others, and the band wrote around it with their producers John Hill and Asa Taccone. The lyric carries a sense of playful rebellion, an invitation to freedom and spontaneity, delivered in John Gourley’s high, light voice.

Musical Breakdown

Intro: Energetic Start

The song opens with a distinctive bassline that immediately grabs attention and sets the upbeat mood.

Verse 1: Playful Lyrics

The first verse has a sense of playful rebellion, encouraging the listener to break free from constraints.

Chorus: Catchy Hook

The chorus bursts with energy. The repetition of key phrases, over the melody borrowed from Motown, makes it an instant crowd-pleaser.

Bridge: Funky Instrumentation

Midway through, the track moves into a funky passage of layered instruments and rhythmic variation.

Climax: Uplifting Energy

The energy rises with fuller instrumentation and a stronger vocal before the end.

Outro: Joyful Conclusion

The song ends quickly, revisiting earlier elements; at under three minutes, it is gone before it can wear out its welcome.

Concepts in Focus

Feel It Still is a clear example of interpolation. The band did not sample the Marvelettes’ record; they re-sang and re-played a melody drawn from Please Mr. Postman inside their own song. That is why the credits list Motown’s Brian Holland, Robert Bateman and Freddie Gorman alongside the five band members and the producers: borrowing a tune, even re-recorded, makes its writers co-authors.

The song’s identity lives in its bassline. A short, bouncing figure opens the track alone and returns under almost every bar, so you know the song from its first second. Published sheet music puts it in C sharp minor at a quick 158 beats per minute, but the bass moves in a relaxed, swinging pattern that makes the tempo feel looser than the number suggests.

The music video, released on 6 March 2017, came with an interactive version built with WIREWAX technology. Viewers could click on hidden “Easter eggs” to build a #resist toolkit and learn about thirty social and political causes, turning a party song into a pointer to activism. Compare another sunny alternative hit with a darker core, Foster The People – Pumped Up Kicks.

Artistic Context

Portugal. The Man, formed in Wasilla, Alaska, and later based in Portland, Oregon, had released seven albums before Woodstock, their eighth, on Atlantic in 2017. Feel It Still, released on 3 March 2017, was the album’s second single and first radio single. The writing is credited to the band (John Gourley, Zachary Carothers, Eric Howk, Kyle O’Quin and Jason Sechrist), the producers John Hill and Asa Taccone, and the Motown writers of Please Mr. Postman.

Cultural Impact

Feel It Still was a sleeper hit: it took eight months to reach number 4 on the Billboard Hot 100 in November 2017, the band’s first entry on that chart, and it reached the top 10 in 18 countries, including the United Kingdom, Germany, France and Australia. It spent 20 weeks at number one on Billboard’s Alternative Songs chart, a record at the time, and topped six major US airplay charts, a feat last achieved by Gotye and Kimbra. In January 2018 it won the Grammy for Best Pop Duo/Group Performance, and Billboard later ranked it among the most successful songs in the histories of both the Adult Alternative and Alternative charts.

Learn from this track

Introductory

What you will learn

  • Explain what an interpolation is and why the writers of Please Mr. Postman share credit on this song.
  • Recognise how a short, repeated bassline can carry a whole pop song.
  • Discuss how an interactive music video can attach a political message to a party song.

Listening guide

  1. the intro The bassline arrives first and on its own, a short, bouncing figure that the whole song is built around.
  2. the first verse John Gourley's high, light vocal over the bass and a tight, swinging beat.
  3. the chorus The melody that draws on the Marvelettes' 1961 Please Mr. Postman, recast as a modern hook.
  4. the bridge Layered instruments and rhythmic variation, a short detour before the last chorus.

Concepts in this track

music video

57 tracks

A short film made to accompany a song. Since MTV it has shaped how songs are remembered, and on YouTube it is often the main way a song is heard.

bassline

33 tracks

The lowest melodic part of a track. In dance music it often carries the hook as much as the vocal does, and its rhythm against the kick drum defines the groove.

interpolation

3 tracks

Re-recording a melody or lyric from an existing song inside a new one, instead of copying the original recording as a sample does. The borrowed tune is performed again by the new artist, and its writers are usually added to the credits.

Listen next, and why

Questions for discussion

  1. Feel It Still borrows a Motown melody but sounds nothing like 1961. What makes a borrowed tune sound new?
  2. The song took eight months to reach its Hot 100 peak. Why do some songs become sleeper hits?
  3. The interactive video linked the song to thirty social and political causes. Does a dance song need a message, and does this one carry it?

References

  1. Wikipedia. Feel It Still. Encyclopedia
  2. Consequence of Sound. Portugal. The Man share swinging new single Feel It Still (2017). Article
  3. MusicBrainz. Feel It Still (recording). Database

Weighted overlap of genres, feelings and moods.

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