Review
Genre and Mood
The Toilet Bowl Cleaners made Poop Poop Poop Poop Song as pure novelty, comedy for the youngest listeners: humorous, playful and gleefully irreverent. Its title tells you most of what you need to know, and that is deliberate.
Song Summary
The Toilet Bowl Cleaners are not a band but one of about eighty names under which the Massachusetts songwriter Matt Farley releases music through his own label, Motern Media. The band sings almost only about one subject. Farley explained the idea to Connecticut Public Radio: there are millions of songs about love but not many about poop, and he figured that children type the word into search bars and could discover him that way. BuzzFeed News reported in 2022 that this song is by far his most popular, streamed, he estimates, about eight million times on Amazon Music.
Musical Breakdown
No source we found describes how this recording sounds, so this review does not describe its parts. It runs just under two minutes and opens its album, The White Album (With Brown and Yellow Stains), released in 2012. BuzzFeed found Farley’s songs surprisingly good and spread across a broad range of styles; Wikipedia notes that most of his output is piano and voice. Press play and you will hear the rest.
Concepts in Focus
The Toilet Bowl Cleaners are a stage persona taken to its logical end: an invented band for one topic, beside others for birthdays, cities and people’s names. The persona lets Farley be ridiculous on purpose, and even surprise: the band’s eleventh album, Mature Love Songs, contains no poop at all.
The title is the song’s hook in a modern sense. A hook usually lives in the music, but Farley’s lives first in the words people search for, a practice radio called search engine optimisation. Once smart speakers arrived, BuzzFeed’s Katie Notopoulos found, the searchers were often children shouting at Alexa: Farley says 80 per cent of his Amazon Music earnings come from poop songs. Compare Kelis – Sugar Honey Iced Tea, whose title hides its rude word in a euphemism.
Artistic Context
Farley, born in 1978, has released more than 26,000 songs, many of them very short, and has made low-budget films. He was recording around 200 songs a month by 2015. He rejects the label of spammer.
Impact and Reception
NPR reported in 2022 that 90 per cent of the plays of such songs came from Amazon Music, and Farley’s Amazon income shot up around 2017, after a cheaper Echo Dot arrived and its price was cut. By 2024, Wikipedia records, this band and its sister act had earned him about $469,000. Listen once, and imagine a five-year-old asking for it on repeat.